Content Marketing VS. Pay Per Click – The Black,The White and The Grey
There’s a fair amount of brouhaha surrounding the value of content marketing and its effectiveness when compared against PPC campaigns. Now, to be honest, each strategy has its own unique benefits and each should be implemented in a fully integrated digital campaign. That’s not always possible, though.
...Peruse articleKung Fu Content, Boost Your Site Traffic By 35% In Seven Days.
It has been said, in fatuous ego-maniacal literature, that the pen is mightier than the sword. Not true. Take a pen to a sword fight and you’ll lose twelve times out of ten. True story.
...Peruse articleBlogging For Business - A Bulleted Approach
» Image by Glen Edelson
Blogging for business is easy, but there are a couple of factors which will drive your readers away. Here are a couple of tips that’ll help you get the most out of your blog.
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Why no one cares about your Facebook fan page.
Facebook isn’t new or trendy any more, even my 86 year old grandmother has a profile these days. It’s still a fantastic tool for keeping in touch with your distant friends and relatives, but as far as defining youth culture goes, it’s slowly starting to lose it’s edge. I mean, who wants to cut loose on a platform where your mom will step in and chide you for your choice of language, or your inappropriate behaviour on a Saturday night?
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Simon Scholtz, you will be missed. Rest easy, buddy.
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